In less than 10 years, Uber went from being non-existent to being worth $75 billion in its IPO. This meteoric rise spearheaded a new era of connected mobility apps, designed to either take you places, bring things to you, or put you in touch with your vehicle no matter where you physically are. The entire tech industry fell in love with the “Uber for X” hype, and even coined a term for it based on the unicorn – “Uberisation”.
In less than 10 years, Uber went from being non-existent to being worth $75 billion in its IPO. This meteoric rise spearheaded a new era of connected mobility apps, designed to either take you places, bring things to you, or put you in touch with your vehicle no matter where you physically are. The entire tech industry fell in love with the “Uber for X” hype, and even coined a term for it based on the unicorn – “Uberisation”.